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The Art of the Offer: Creating a Winning Bid for Your Buyers



As a realtor, you know that crafting an effective offer to purchase a home is critical to the success of your clients. While there is no one-size-fits-all approach, there are certain terms that can make your offer more attractive to sellers. Here are some of the best terms to include in an offer to purchase a home:


A Competitive Price

At the end of the day, money talks. Offering a price that is competitive with other homes in the area will always make your offer stand out.


Pre-Approval Letter

A Pre-Approval letter from a reputable lender can show the seller that you are a serious buyer and have the financial backing to support your offer.


Flexibility

Being flexible about the closing date or other terms of the sale can show the seller that you are willing to work with them to close the deal.


Contingencies

Contingencies protect you as a buyer, but in a competitive market can make your offer less attractive. Be strategic about the contingencies you include, such as those related to financing or a home inspection.


Pre-Underwriting

Pre-Underwriting is different from a Pre-Approval. Pre-Underwriting is a more formal process that involves a thorough evaluation of the buyer's financial situation. Once complete, the lender will issue a commitment letter for a specific amount, subject to certain conditions-- like an appraisal.


As a buyer's agent, you need to communicate with the listing agent about the seller's preferences. Work closely with your buyers to craft an offer that reflects the seller's needs and puts your client's best foot forward.

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